Echo Lu

Insight-D dashboard

Pharma teams need a faster way to find meaning in large volumes of patient, clinician, and market conversations. Insight-D uses AI to surface topics and emerging trends, then links each finding back to its source text.

Project
Insight-D · PolyAnalyst Web Reports
Time
2023
Role
UX/UI Designer · Product Marketing Specialist
Partners
Data analyst, product and marketing teams
Focus
Data storytelling, dashboard UX, visual design
Platform
Web dashboard

01 / Insight-D

From scattered conversations to useful signals

Insight-D uses AI to identify key topics, monitor known issues, surface emerging trends, and connect findings back to source context. I partnered with a data analyst to shape how those signals could be explored in a clear, interactive dashboard.

Topic extraction dashboard showing topic distribution, related keywords, source text and request records
Topic extraction — move from a high-level category into subtopics, source text, and individual records.

02 / From questions to views

Each chart answers a different analyst question

In discovery with the data analyst, I mapped the questions people needed to answer to the right visual and controls. The filters let users narrow the analysis by date, country, requester, product, and response status, then move from topic summaries into source language.

☰PolyAnalyst Web ReportInsight-D™
24,739 records
All filters · click a chart to explore itClick any panel to open its details

03 / Visual exploration

Give each signal its own visual hierarchy

The dashboard pairs spatial, temporal, and ranked views with source language. I explored how color and composition could help people distinguish topic groups without overwhelming the data.

Palette study

One dashboard, three color directions

Switch palettes to compare the tone and contrast of the same chart composition. These are visual explorations for the case study.

Topic volume over time
Topics by frequency

04 / Sharing the value

Make the product story clear beyond the dashboard

I also shaped product communication for a broader audience. This presentation introduces Megaputer’s hybrid AI approach and frames the platform’s value around accuracy, simplicity, and scale.

05 / Product videos

See Insight-D in action

What’s Insight-D?
Webinar on Insight-D